In the second of our series, we take a look at Facebook – a popular, free and easy way for community organizations and individuals to campaign, promote a cause, share information, photos, and videos. Whether you choose to network with the public or to limit your discussion to members of your group or selected friends, these resources should help you get started. . .
- TechBoomers. “Facebook Tutorials”
Handy guides with video cover just about everything you’ll need – from pros and cons of using Facebook, how to set up an account, use “Comments” and “Likes”, add events and photos, and utilize the more advanced features.
- GCFI’s “Facebook 101”
Comprehensive step-by-step guide to setting up and maintaining your Facebook
Facebook for advocacy
- TechSoup Canada. 2015 Apr. “Social Media 101: Using Facebook for Your Nonprofit”
How Facebook can help your group organize; practical tips for engaging your audience
- Nonprofit Tech for Good. 2014 Oct. “10 Facebook Page Best Practices for Nonprofits”
- Connectivity. 2015 Aug. “Three Organizations that Use Facebook Private Groups for Advocacy”
Perhaps you have a public Facebook Page, but also want to set up a more private Facebook Group for behind the scene discussion with members and to share information that is more confidential. (Find out more about the difference between Profiles, Pages and Groups)
- Louise Myers. 2019 Jul. “Social Media Cheat Sheet” (size guide) – new
- JCSM. 2014 Sep. “How to Get More People at Your Nonprofit Event Using Facebook”
10 steps to make sure you’re using Facebook correctly to promote your next event
- Facebook. “Privacy Basics”
Help for what concerns many of us! But remember, no matter what your privacy settings are, everything you post on Facebook stays on their servers, whether you delete it or not. In the past, Facebook has sometimes handed over user data to law enforcement and government agencies that requested or subpoenaed the information.
To find out more about the new features and alerts Facebook is constantly adding, check their newsroom.
And some examples
Here are just a few Facebook sites from active worker-focused organizations: